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Notes on Tod Maffin’s Social Media Seminar

Here are my notes from the CIR Realty event I sponsored featuring Tod Maffin on using social media for sales. If you have any questions, feel free to post it below.

1. Traditional Marketing versus Participatory Marketing
Traditional Marketing
Traditional Marketing is like a flock of birds that fly in the V-formation. As the lead “bird” you are [...]

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Leadership is an Ecology not a Position

Last time, I provided a more detailed description of what leadership is. Today I wanted to explore this notion that leadership is more an ecology than a formal position or person.
In any organization, we all recognize that there are formal authorities (managers, directors, supervisors) and then there are informal authorities (people we would naturally go [...]

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Are we running out of water?

“To a water expert, looking ahead is like the view from a locomotive, 10 seconds before the train wreck. Sometime in the coming century, the increasing human demand for water, the increasing scarcity of water due to climate warming, and one of the long droughts of past centuries will collide, and Albertans will learn first-hand [...]

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Breathing in Combat

Last week I held a very basic self-defense workshop for the City of Calgary Waterworks division. Now some of you might be wondering why a leadership coach / consultant would teach a self-defense course. First of all, it’s fun, but second of all as the Olympics show us, intense physical challenges teach us something deeply [...]

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How to Leave Your Job (Tip 3)

I use to be addicted to role-playing games. One of the classic aspects of the game was that you often had to “level up” before you could move on to a new and more challenging section of the fantasy world. Leveling up meant increasing your character’s attribute such as strength, wisdom, agility, charisma by earning [...]

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What is leadership?

What is leadership?
We associate many aphorisms about leadership. Leaders walk the talk, have a compelling vision, model the way, serve the people, inspire people’s best selves. Peter Drucker quipped, “Management is about doing things right. Leadership is about doing the right things.”
Sometimes I think we end up with a laundry list of ideals that [...]

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How to Leave Your Job (Tip 2)

To leave your job it helps to have a strong financial capacity as discussed in the last post, but what about your social capacity?
Check Your Social Network
Richard Bolles of “What Color is Your Parachute” says that you need 80 eyes and ears to find the job of your dreams.The same would seem to apply when [...]

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How to Leave Your Job (Tip 1)

Imagine if you were laid-off today. What would you do?
If the prospect frightens you or the only response you have is to madly send out resumes for job postings, it might be time to do a checkup on your capacities and see which ones need a tune-up or an upgrade.
Check your Financial Gauges
I was once [...]

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Does your Day-Timer align with your Business Goals?

Take a look at your calendar right now.
What have you been doing for the last month? Is it the life you imagined yourself living? Are you doing what is needed to making progress? Do you know what progress looks like? Anything surprising?
Financial planners often suggest that the first step to money management is to become [...]

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Every Creme Caramel is a Hypothesis

A maple creme caramel that I made from scratch

Every venture that could go wrong is in reality a hypothesis. Each time I carefully mix cream, sugar, and egg for a creme caramel and put it into the oven, I am running an experiment.
This is a radical shift in perspective.
I use to get frustrated when the final product did not turn out the way [...]

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